How to filter contacts based on their last email engagement

You can effectively segment and target your contacts based on their email engagement by following the below instructions.nnThis can help you tailor your messaging and improve the effectiveness of your email marketing efforts.nnThe below applies when creating an audience using email engagement as the criterion (Email Open, Email Unopened, Link Clicked, Link Not Clicked).nnn

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• Choose a specific email: If you want to filter contacts based on their engagement with a particular email.

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• Select Any Email Campaign or/and Automated Message: If you want to filter contacts based on their engagement across multiple emails

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nIf you choose the “Any Email Campaign” option, you can specify a limited number of latest sent campaigns or those sent within the selected time period.nnnnIf you choose the “Any Automated  Message” option, you can filter the contacts who received any automated message within the selected time periodnnnnThe same filter applies when setting a condition in your automation.nnn

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